If you have an ecommerce site, GoogleBase is a great way to jump to the top of google listings over your competitors.
Googlebase is a database that shows shopping results embedded in the organic search results on the 1st page of Google as displayed in the below image.
How to get listed?
Many ecommerce platforms offer a way to submit a file of your products to Google for inclusion on their list of products available. Check on the admin/backend of your site to see if there is an option to submit your products from the backend.
You can also manually submit your products directly to google. Be sure to include as many relevant attributes as possible (SKU, keywords, other attributes).
Some factors that seem to affect rankings on Googlebase:
- Sites that are already ranking for related keywords will still rank well on google
- Sites that have lots of consumer reviews seem to rank better than others